Wednesday, July 7, 2010

THE DESIGN BRIEF AS INDICATED BY THE CLIENT

THE CLIENT:

SUTRA is a design firm started by designer Julie Kagti in 2001. Their products combine traditional Indian technique with 21st century design. They believe that ‘fashion has to engage, enhance and entertain.’ Her clothes are contemporary, aesthetic, and infused with a sense of humour.

They are known to work with recycled fabric in patchwork saris and clothing, highly textured hand worked fabrics, knits with kantha work, stylised construction and intricate detailing.

I chose SUTRA because their work is very inspiring. Since my aesthetic explorations are veering towards Sutras way of handling fabric and textile manipulation I thought that this would be the best place to do my final project. It will give me an opportunity to develop my skills and give it some proper direction. Additionally the experience of working in a workshop with skilled artists and designers will be invaluable.


THE BRIEF:

To design a Resort collection for spring/summer 2011 based on fashion trends during the 1960”A resort collection is a collection launched around winter and aimed at designing clothing in the holiday months when people go on vacation to warm places.

It must be delicate, feminine and sophisticated. The focus must be on textile manipulation and technique with particular attention being paid to the details of trimmings, finishing and packaging.

The collection must comprise of 13 pieces. An assorted mix from the following list of products may be selected.

·       Wraps (kaftans, ponchos, stoles)
·       Loose tunics and pyjama pants
·       Short tops and shorts
·       Easy flow dresses


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